Reimbursement Assessment for Product Launch
An international pharmaceutical company needs an initial reimbursement assessment of both the inpatient and outpatient environments for their target product. Boston Healthcare is engaged to provide the full range of reimbursement services necessary to support product launch. Boston Healthcare conducts an internal reimbursement infrastructure needs analysis. Boston Healthcare develops a white paper to educate payers and increase awareness about a specific disease area, conducts field force reimbursement training, and develops a data capture system to profile major U.S. payers for peri-launch activities. Detailing the critical path and timeline for the relevant coding process, Boston Healthcare develops coding stakeholder relationships and enlists coding advocates in anticipation of submitting for a novel code. Conducting a reimbursement hotline needs analysis for the target and two additional products, Boston Healthcare develops key criteria for evaluating hotline vendors and interviewing and evaluating hotline vendors. Boston Healthcare was able to execute many of the tactical elements of the reimbursement plan and develop the subsequent U.S. reimbursement strategy for the target product.